In this text, we’ll try to explain why you should have a mobile app for your restaurant. So let’s move on.
Keeping Existing Customers
Your regular guests already know about your restaurant or cafe, and they are happy, but with your new mobile app, they can order their favorite food, see the offer of the day, Happy Hour offer, a new menu, a complete price list, pictures of dishes etc … They will probably be even more satisfied. Your regular guests will be the first ones to use the app and, most likely, give you a good reference, which leads us to the reason number 2.
The fast and effective way to the new guests
Today, all we need is Internet to see where we want to go out and have a nice meal, cocktail or just a coffee. If we have an application through which we can order food or reserve a place in the restaurant, and that place has great reviews in its mobile app, it will be a bait for many new guests.
Awarding loyal customers
You can reward your loyal guests with various discounts. Statistics say that most guests choose a particular restaurant if it has a loyalty program. If you are a pizza place owner, give members of the club every seventh pizza free.
Connecting application to the social networks
If the guests are satisfied with the service, they will probably share their pictures of the restaurant and especially food on the social networks. And that again has the potential to reach a large number of people. Besides the pictures, many people will also write about a positive experience.
More efficient staff – more satisfied guests
Ordering through the app will eliminate errors in the communication channel and the possibility of a human error. The waiter will not “write” the order incorrectly and the customer won’t be dissatisfied with the order. The application will leave the staff more time to focus on the guests at the restaurant and to provide better service.
In the end, if all the successful restaurants are getting the app, this is definitely a great investment, and if you decide to do the same, you will probably very quickly return the investment.